The reference marketer of Group EDP in Spain has changed its brand from EDP COR to BASER COR. This new denomination responds to the obligation – Legally Binding Decision – of the National Commission of Markets and Competence to make integrated energy groups modify their brand image, so that consumers identify their marketer company.

BASER COR, that has 230 000 clients, becomes EDP’s marketer operating in the regulated market. The change only affects the brand, so that customers do not have to take any action.

This modification has also implied the adaptation of communication channels, like the web(www.basercor.es), as well as systems and tools used by the company.