EDP stars in the EDP Rock'n'Roll Madrid Marathon & ½ 2018

Thursday 19, April 2018

Eleven blind runners will run on Sunday the EDP CK 'N' ROLL MADRID MARATÓN & ½ 2018 thanks to the initiative of EDP Comparte tu energía"

Eleven blind people and eleven people who have volunteered to guide them will run the EDP 'N' Roll Madrid Marathon & ½ on Sunday 22nd April. The platform that enabled these blind or severely visually impaired people to come together to train and that now faces this new challenge is "Comparte Tu Energía (Share Your Energy)", a social and sporting initiative that EDP launched with collaboration of ONCE and the Spanish Sports Federation for the Blind. It is a meeting point for blind people who want to run with other amateur or professional runners who can guide them.

In addition, this Saturday 21 at the runner's fair, located in pavilion 12 of IFEMA, a round table will take place at 16:00 hours, where "Share your Energy" runners, representatives of EDP ONCE, will analyze the nearly approching first year of the initiative and the advantages and benefits of it.

The Runner's Fair, which will be open to the public between 10:00 a.m. and 9:00 p.m. on Friday 20 and Saturday 21, is the place chosen by EDP aunch a new proposal of leisure and promotions for runners. "Share your podium" invites the participants to dedicate their victory. You can choose an avatar and be photographed on the podium with it. The photo obtained will be sent to your email, or to the person of your choice, along with a message. "Share your effort" consists of two bicycles in which the visitor must pedal as quickly as possible to generate energy. And with "Share your message", people can express and demonstrate their emotions towards the Madrid sports challenge. Runner Icon, the initiative for search engine maps to include the option to run, will also collect signatures at the fair.

EDP ll also have a space in which the participants can carry out an evaluation of running techniques. For this, they will run on a treadmill while they are recorded by two television cameras. With the help of a specialized trainer, your race will be displayed on a screen and guidelines will be provided to improve your running technique. There will also be a pre-race challenge on Sunday, in which two video game machines allow two runners to compete to reach the finish line first. All these and many more surprises await those enrolled in the EDP e at IFEMA. There they can also enjoy the promotion of reimbursement of race bibs that the energy company is running and that is exclusive for new customers. This and other promotions are available at www.edpmaratones.es. To make matters worse, EDP give a comfortable wristband in the bag of the corridor. Endless proposals for EDP 'n'Roll Madrid Marathon & ½ 2018 to have the best energy.