EDP turns on imagination in Asturias International Trade Fair
Audiovisual experiences, interactive games and workshops that awaken the senses. These are some of EDP’s proposals for the 61st Asturias International Trade Fair, which will be held in Luis Adaro Trade Fair Center, in the Dr. Fleming Avenue in Gijón from August 5 to 20. The big event will be open from 11 to 22 hours.
Under the motto “Come and turn on your imagination”, the energy company has different spaces in the trade fair center. The staging is related to the first institutional campaign that the company has launched in Spain: “imagine your energy”.
Before entering EDP’s pavilion, the visitors can take part in an interactive game, that consists of capturing with the mobile phone the EDP logo among several figures that will appear in the external screen. With the captured logo, the visitors will be able to pick up a prize in the exhibition area. Moreover, they will be able to decorate the letters forming the company’s name with positive and sustainable messages.
The pavilion’s interior is divided in several areas. The first one is the commercial area, where visitors can get informed and hire the energy services and products of the company. In this space, they will also get to know the functionalities of “re:dy”, the innovative service for monitoring and managing energy consumption at home.
EDP’s commitment to sport is also present at the Trade Fair. There is a space dedicated to the races sponsored by the company, with information on how to get free race numbers for them.
In the corridor leading to the exhibition area, they will find the first visual experience, where they will be able to contemplate a hologram in movement.
In the exhibition area, they will live another spectacular and surrounding audiovisual action, with music, lights and colors that will leave no visitor indifferent.
Moreover, they will be able to enjoy three interactive games, “EDP anet”, “Hangman” and “Capture the clouds”, at the two stands they will find when entering this area.
The circuit inside EDP’s pavilion ends with the point area, where customers can consult and redeem their loyalty program points for gifts and get informed about all the arrangements that they can make at edponline.
In the exterior, children are the main characters. EDP has inflatables, mattresses and slides, and five workshops that will turn on children’s senses. They will get different gifts by participating in them.
The company will also raffle a portable projector among all the visitors, as an end-of-trade-fair gift.
Driving experiences
EDP and BMW Triocar maintain their alliance on this new edition of the Trade Fair. As a result of the agreement between both entities, visitors can drive an electric vehicle, get to know the advantages of electric mobility, and get informed about the installation of charging points at homes.
EDP strong
EDP is an international energy group leader in value creation, innovation and sustainability. It is part of the Dow Jones Sustainability Indexes (World and STOXX) and is also world leader in renewable energy.
In Spain, EDP is a reference company in the energy market, present in the generation, distribution and commercialization of electricity, natural gas and services, in which more than 3 million people already trust.
EDP is leader in gas in Cantabria, Murcia and the Basque Country, as well as in Asturias, where it is also a reference electric operator.